Your data already knows. It just never told you.

Yes. From launch, signing up starts a free trial of 14 days, with no card: every lens, on your own files. From day 15 the lenses lock until you subscribe.

For as long as you stay subscribed. Founding users pay 20% off the list price they signed at, and price increases only ever apply to new customers, never to you.

Your data is encrypted under a key only you hold, so a second user means real key-sharing — and we won't fake it by asking you to share a password. Team access ships when the key-sharing design is built and proven, not before. Until then: one user per account, said plainly.

Use your recovery key — it unlocks your data, lets you set a new password, and issues a fresh key. Lose both the password and the recovery key and your data is unrecoverable — by you, by us, by anyone. We cannot reset what we cannot read; that inconvenience is the proof your numbers are actually private.

We can see whether your run succeeded and how large your file was. We cannot see your data, and we cannot be given access to it. Write to support@fmcglens.com and tell us what you saw — we troubleshoot from that. You're talking to the founder, weekdays, answered within 24 hours.

Settings → Delete account, self-service and complete: the encrypted files are deleted and the keys destroyed — ciphertext without a key is noise. Your data isn't archived somewhere. You don't have to ask us, and you don't have to wait.

Your uploads are encrypted in your browser before they reach our servers, and your saved dashboard data is stored only as ciphertext we cannot read — of what we store, we see operational details like file size and timestamps, never your business content. To recognise your file, here is exactly what reaches our AI provider, Anthropic: Your column headings: each heading as written, except that a date or period in it is sent only as its kind and order, and any part of it that matches an entry in your rows, or is a code, a long number (other than one of 3 or 4 digits that bounds a range or counts days, as in «Over 120», «181–365 Days» or «120 Days»), an email address or a phone number, is replaced by a marker of its kind. So is a heading over a column of numbers that sits beside another such heading, when every column of numbers in the table is headed by a name rather than a usual column name, a number, a date, a period, a range or a total, as when customers or products run across the top of a table. Where your file's layout cannot be read, or a heading heads one of several columns totalled in another column, a heading that is not a usual column name is sent only as a marker of its kind. For each column, a few measures worked out on your device: whether it holds numbers, text or dates, how many decimals, whether any number is negative, how varied its entries are, and how long the longest is. The number of rows, the kind of file you chose, and, to match columns, the kind of table we recognised. The entries in your rows are not sent. The translator's helper chat also uses our AI provider, Anthropic. When you use it, Anthropic receives what you type in the chat and the conversation so far, the description you gave the file, your column headings and the names of your file's sheets as written, the file's size, any error message shown to you, and a masked outline of the file in which every number and word is replaced by a placeholder. The helper can also ask for up to ten rows of the grid, with every data value replaced by a placeholder. Two rows of your actual values are sent only if you approve it, and only once. Using the helper chat means you accept Anthropic as a subprocessor for these requests. Your cell values stay in your browser unless you explicitly approve a specific preview in the helper. Your figures are produced by fixed rules; no AI writes them. Full end-to-end zero-knowledge across every analysis surface is the architecture we are building toward and rolling out.

Checkout is run by our payment partner; your card details never reach us. If FMCG Lens does not work on your files, you can have your first payment refunded in full within 30 days. Cancel anytime and keep access to the end of the period you've paid for; nothing renews after. The full terms are in our Refund Policy.

Yes. FMCG Lens is one plan: $99 a month or $990 a year, plus VAT where it applies. The price you subscribe at stays yours for as long as you stay subscribed. The first 25 users who subscribe through the website get 20% off for as long as they stay subscribed.